Tag
#Growth
2 articles
Growth Strategy
The Unseen ROI: A Dental Practice Owner's Guide to Navigating the Murky Waters of Marketing Metrics
A dashboard showed 63 leads; the data showed 5. How dental marketing agencies hide behind vanity metrics — and the four-question report that measures real new-patient ROI.
Financial Analytics
The Million-Dollar Mistake: Why Waiting Until You're Ready to Sell Could Cost You Your Legacy
Dentists who sell when they feel ready sell two to five years too late. $200,000 of added EBITDA at 6–7x is $1.2–1.4M of price left on the table, plus a smaller buyer pool.