Tag
#Marketing
3 articles
Growth Strategy
The Educator's Ark: The Dentist Who Put a Lesson Under The Tree
A dentist's whole-wheat cracker became a Christmas tin families kept for decades. Why a tradition outlasts a promotion, and what it means for patient loyalty.
Growth Strategy
The Unseen ROI: A Dental Practice Owner's Guide to Navigating the Murky Waters of Marketing Metrics
A dashboard showed 63 leads; the data showed 5. How dental marketing agencies hide behind vanity metrics — and the four-question report that measures real new-patient ROI.
Growth Strategy
Proven Strategies to Attract More New Patients
About 20 new patients per full-time dentist per month offsets attrition. How to set the target, and the three levers that actually move it: online experience, a referral system, and phone conversion.